Advisors: Helping Media & Production Clients Monetize Operational Data

Media and production companies generate vast amounts of operational data – from usage statistics and content metadata to audience engagement metrics and internal workflow logs. This data, often overlooked, holds significant value for AI labs and data buyers seeking to train and refine their models. As an advisor, you're uniquely positioned to help your clients unlock this new revenue stream through data licensing with SourceX.

Understanding the Opportunity for Your Clients

SourceX facilitates data licensing for US companies, managing the process from sourcing and rights review to secure delivery and payment. For your media and production clients, this means a straightforward path to monetizing their existing operational data assets without disrupting their core business. SourceX is the enterprise data transaction layer for AI, focusing solely on managing data licensing transactions, not training AI models.

Your Role as a SourceX Partner

Your expertise and client relationships are invaluable. The SourceX partner program is designed for you to identify suitable clients and make a warm introduction. Here’s how you can guide your clients toward this opportunity:

1. Spotting Qualifying Clients

Focus on US companies in the media and production sector that meet these criteria:

• Size: They should have 50 or more full-time employees at their peak (contractors are not counted).
• History: Possess years of operating records, demonstrating a consistent data generation history.
• Data Rights: Clearly own or have the rights to license the data they generate.
• Sponsorship: An authorized sponsor within the company is willing to explore this opportunity.

2. Raising the Opportunity with an Authorized Sponsor

Once you’ve identified a qualifying client, your next step is to introduce the concept to an authorized decision-maker. Explain that SourceX offers a way to monetize their operational data through licensing to AI labs and data buyers. Emphasize that the partner reward is a share of SourceX's fee and is never deducted from what the company receives.

3. Your Client's Data Journey with SourceX

It’s crucial to clarify that you, as the advisor, will never handle the client's data. SourceX directly manages all aspects of data licensing with the client, ensuring secure and compliant transactions. Your role is solely to make the initial connection.

How Partner Rewards Work

As a SourceX partner, you earn 25% of the eligible platform fees SourceX actually collects from the referred company's licensing deals. This reward is capped at $100,000 cumulative per referred company. Rewards become payable only after the buyer pays and SourceX receives its fee. A lead, meeting, or signed agreement alone does not trigger payment.

Key Principles for Rewards:

• Attribution: Credit for a referral goes to the first valid referrer whose introduction leads to a verified company application within the attribution window.
• Conditionality: Rewards are conditional on SourceX successfully collecting fees from the referred company's deals.

Next Steps

By leveraging your trusted relationships and understanding of your clients' operational strengths, you can open doors to significant new revenue streams for them, while also earning a substantial reward for yourself. SourceX is headquartered in Los Angeles, California, with a legal address in Lewes, Delaware.

Refer a company · How rewards work