Portfolio operations review introduction email: an annotated draft for VC platform teams

Short answer

Send this email only to portfolio companies whose founder has confirmed two facts in the review: the company reached 50 or more full-time employees at its peak, contractors excluded, and it still holds several years of operating records in systems it administers. Below is a ready-to-adapt draft with a subject line, three short paragraphs and a description-only ask, followed by a line-by-line annotation of why each sentence is there and what must never go into it.

Visual briefFull-size diagram
An email to a founder writes itself line by line, subject, peak headcount and records, what SourceX does, the reward disclosure and a description-only ask, while a margin note appears beside each line.
Illustrative draft. Bracketed fields come from what the founder told you in the review, never from company files.

This draft belongs to the VC platform team introduction email templates, which hold the longer templates and the pre-send field check. This page is the one email for the moment just after a portfolio operations review.

Before you open the draft: two facts from the founder

The email has no reason to exist unless both facts are true, and both must come from the founder rather than from a database or a LinkedIn count.

  1. Peak full-time headcount of 50 or more. A company that has shrunk can pass: 120 full-time staff in 2022 and 80 today counts. A team of 30 employees and 40 contractors does not, because contractors are excluded.
  2. Years of records in operating systems. This is the one platform teams most often misread. Finance records are kept because tax rules require them; the IRS says the period to assess tax is generally three years from filing, and employment tax records should be kept for at least four years after the tax is due or paid. Those rules say nothing about the help desk, CRM, project tracker or ticketing system where operating history actually sits. A company can be fully compliant on tax retention and still hold only a year of support history.

If either fact is unconfirmed, the email waits. The email preparation worksheet is a good place to record both.

The draft

Subject: Following up on the operations review: [Company]'s records

Hi [Founder first name],

(1) Thanks for the time in last week's operations review. You mentioned that [Company] peaked at about [peak full-time staff] full-time employees and has kept [main systems] records since [earliest record year].

(2) A company called SourceX licenses approved business data directly from companies for AI training and evaluation, and handles the agreement, rights review, data preparation, delivery and payout. Records like yours are the kind they assess. Whether to talk to them is your decision alone, and the fund has no role in any agreement.

(3) To be transparent: I am a SourceX referral partner. If a license completes and SourceX pays [Company], SourceX may pay me a referral reward. It is paid by SourceX separately and never comes out of what [Company] receives.

Would you like an introduction for yourself or [authorized contact]? If so, a one-line description of the systems is all SourceX needs to start. No files, exports or samples.

[Your name], [Fund] platform team

Line-by-line annotation

LineWhy it is thereNever put in it
SubjectTies the email to a meeting the founder remembers, so it is not mistaken for a pitchThe word "reward", a dollar amount or "AI" alone
(1) Review referenceRestates the two facts in the founder's own words, so they can correct eitherNumbers from payroll, board decks or third-party data the founder did not confirm
(1) Main systemsShows which history you mean, at the level of a system nameScreenshots, record counts you were not given, customer names
(2) What SourceX doesOne accurate sentence on the business, using the program's own descriptionClaims about buyers, named AI labs, likely prices or promised interest
(2) Founder's decisionSeparates the fund's influence from the founder's choiceAny hint that the fund expects participation
(3) DisclosureDiscloses the connection before the founder decides; the FTC Endorsement Guides call for clear disclosure of a material connection the audience would not expectA promised amount, or language implying the company pays the reward
AskA yes-or-no question with a named authorized contact and a description-only scopeRequests for logins, exports, sample records or admin access
SignatureIdentifies you and your role on the platform teamA fund partner's name if they were not part of the review

Three variations by situation

  • The founder has since stepped back. Address the CEO who now runs the company, keep paragraph (1) about the company's history, and copy the founder only if the founder asked to be included.
  • The company peaked above 50 but is now below. Keep the peak number in paragraph (1). Peak, not current, headcount is the test.
  • The company sits outside the U.S. State geography in full if the founder asks: Companies in the U.S., Canada and the EU qualify, as do companies in the UK, Australia, New Zealand, India, Singapore, South Africa, Latin America, the UAE and Saudi Arabia when at least 70% of the data is in English.

After the founder replies

A yes means you introduce the founder or the named authorized contact to SourceX, and nothing more: no files move through you. Sign the Channel Partner Agreement before submitting. Attribution goes to the first valid introduction within the 90-day window, credited when the company submits a verified application, with one partner per company. A no, or no reply after one gentle follow-up, closes the item.

The two facts open the door; SourceX also needs a documented operating history, rights to license the records and an authorized contact, so confirm those before you submit.

What nobody knows at this point: whether the records are licensable, whether customer contracts restrict them, whether there is demand and what the company would be paid. SourceX assesses those with the company. For how fund operating teams divide this kind of work, see the portfolio operations team explainer, the VC platform team page and the growth equity portfolio operations page; the independent sponsor introduction email shows a parallel draft for a different sender.

Next step

Refer a company. No cap on rewards. Default reward on a company's first qualifying transaction: the greater of $50,000 plus 5% and 15% of Actual Supplier Payout, with no cap; further qualifying transactions first agreed within 12 months of the first Closing pay 15%. Eligibility and payment conditions apply, including the USD 100,000 Minimum Transaction, and a signed Schedule A or addendum can differ. A lead, meeting or signature alone does not trigger payment.

Once a founder has confirmed both facts and said yes, register as a partner, check the company on who qualifies, and attach the terms and the rewards page to your introduction.

  1. Step 1Share your linkSend your personal link to a company you know.
  2. Step 2Company appliesThe company applies itself at /apply.
  3. Step 3Company signs and is paidThe company signs, delivers its data and is paid by SourceX under its agreement.
  4. Step 4You get your rewardthe greater of $50,000 plus 5% and 15% of the actual supplier payout, with no cap. A reward becomes payable after SourceX has paid the referred company under its signed agreement and the payout conditions in the program terms are met, including finance approval and your tax and payment details.

Common questions

Should the email come from a partner at the fund or from the platform team?

From whoever ran the operations review with the founder. The founder should recognize the conversation the email refers to, and the sender should be the person who will answer follow-up questions.

Can the email go to several portfolio founders at once?

No. Each email depends on two facts that founder confirmed, and each founder decides alone. A group send also implies the fund is steering the decision, which it should not.

What if the founder replies asking how much the company could earn?

Say that you do not know and nobody can until SourceX reviews the records and the rights. Offer the introduction so the founder can ask SourceX directly.

Sources

  1. refer.sourcex.si/terms
  2. refer.sourcex.si/rewards
  3. irs.gov/businesses/small-businesses-self-employed/ho…
  4. ecfr.gov/current/title-16/chapter-I/subchapter-B/part…

Free resources

Know a company with valuable proprietary data?

Become a referral partner, get your link and introduce the company’s CEO (in an owner-run company, usually the owner). Referral partners can join from most countries. We can't work with partners in countries or regions under U.S. sanctions or on U.S. restricted-party lists. The companies you introduce should be based in the U.S., Canada and the EU, or in the UK, Australia, New Zealand, India, Singapore, South Africa, Latin America, the UAE and Saudi Arabia with at least 70% of their data in English.

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