EOS annual planning: how implementers can put data assets on the Issues List

In an EOS annual planning agenda, a data asset question fits as a single Issues List item, handled through IDS like any other issue. Implementers should word it neutrally, run a three-question intro test, disclose any partner arrangement up front, and leave the final decision with the leadership team.

How does a data asset question fit an EOS annual planning agenda?

It fits as a single Issues List item, not as a pitch: "Do we know what records we hold, and who decides what happens to them when systems change?" Raised that way, it goes through the normal IDS process (Identify, Discuss, Solve), and any follow-up becomes a to-do or a Rock like any other issue.

EOS implementers run two-day annual planning sessions and quarterly sessions where the leadership team clears the Issues List, resets the V/TO and sets Rocks. The room is trusted because the facilitator is neutral. That neutrality is the reason to keep the topic small and the disclosure clear.

This page is for implementers, Vision-building facilitators and other EOS professionals who sit in these rooms. It is not a way to turn a planning session into a sales call.

Where does the question sit in a two-day session?

Session blockNatural place for a records questionForm it takes
Day 1, team health and scorecard reviewScorecard shows system or tool costsNote as an Issue if a tool is being retired
Day 1, V/TO reviewCore focus and 3-year picture mention AI or automation"What data would we need, and do we own it?"
Day 2, 1-Year PlanTechnology initiatives listedOne line: systems migration or retirement dates
Day 2, Issues ListLong-term and short-term issuesThe data asset issue itself
Day 2, Rock settingA migration or cancellation Rock existsAdd an inventory step before the cutover
Quarterly pulseA Rock involves cancelling a systemQuick check that exports exist

Use your own session format; these slots are suggestions, not EOS rules. The AI strategy workshop agenda shows a fuller version for leadership teams that want an AI discussion.

How do you word the Issue?

Good issue statements are short and specific. Examples:

  • "We plan to cancel our old help desk in Q3. Do we have a full export?"
  • "Our CRM goes back many years. Who decides what we keep when we change platforms?"
  • "We are retiring the file server. Has anyone looked at what is on it?"

Avoid statements that assume an answer, such as "We should license our data." The goal is to make the team look before they delete, and to let the owner decide whether a licensing screen is worth an hour. When the issue concerns a CRM, what happens to Salesforce data when the contract ends is a useful reference for the notice-date question.

What is the 3-question intro test?

Before you mention any option beyond "keep an export", test whether the company is a plausible fit with three questions you can answer from what you already know.

  • Scale: does the company have 50+ full-time employees at peak (contractors excluded) and several years of documented operations?
  • Systems: does it run many connected systems, such as email, Slack or Teams, CRM, finance, support and project tools?
  • Sponsor: is an owner, CEO, CFO or other authorized representative present, and open to a one-time payment for an exclusive license for an agreed term?

If any answer is no, stop. Keep the issue about preservation only. The who qualifies page has the full baseline.

What do you say in the room?

Keep it factual and offer to take it offline.

A short introduction can be drafted with the introduction email builder. You do not review, export or describe the company's records.

What disclosure applies if you are also a partner?

Say so before you raise the topic: "If this goes anywhere and a deal closes, I may receive a referral reward from SourceX." Then let the leadership team decide without pressure, and offer that they can apply directly at sourcex.si/apply without your involvement.

Check your EOS Worldwide implementer agreement and any client engagement terms for rules on referral arrangements, because those are set by your agreements and not by this page. Where a client's own policies require disclosure, follow them. Never present the option as part of the EOS process.

What pre-work makes the session smoother?

Send the leadership team three prompts in the pre-session survey, so the Issue arrives with facts attached.

  1. Which systems or contracts are due to be cancelled, replaced or migrated in the next 12 months?
  2. For each one, how many years of records does it hold, and who can export them?
  3. Has anyone checked what customer contracts or privacy notices say about using those records?

Collect the answers in the same document as the scorecard and the draft 1-Year Plan. If the answers show nothing is being retired and no one is curious, drop the topic. If a cancellation date falls inside the next two quarters, the Issue earns its place and an export to-do should be assigned before the session ends.

How do partner rewards work?

Partners earn 25% of the eligible platform fees SourceX actually collects from the referred company's licensing deals, capped at $100,000 per referred company. Payment happens only after the buyer pays and SourceX receives its fee. A meeting, introduction or signed agreement alone does not trigger payment, and no reward is guaranteed. The reward is a share of SourceX's fee and is never deducted from what the company receives. Read the program terms before registering.

What does the follow-up look like?

WhenAction
Within a week of the sessionConfirm who owns the Issue and any export to-do, with a due date
Next quarterlyReview status; keep or solve the Issue
If the owner is interestedShare the introduction; company contacts SourceX directly
If the owner is notClose the Issue as "preserve only" and move on

For companies that are closing or restructuring, how to wind down a company without losing its records and the office closure checklist are better starting points than the Issues List. A company that has shrunk can still be eligible, as explained in does a company that downsized still qualify.

When should you leave it alone?

Do not raise it when the team is in a conflict over seats, the owner has asked for no new topics, the company is far below the size baseline, or records belong mainly to clients. A planning session works because people trust the facilitator; protect that first. The management consultant page covers the broader role.

Next step

Add one line to your Issues List prompts this quarter. If a client passes the 3-question intro test, register as a partner and make the introduction.

  1. Step 1Share your linkSend your personal link to a company you know.
  2. Step 2Company appliesThe company applies itself at /apply.
  3. Step 3Buyer selects and paysThe buyer selects and pays for the data and SourceX receives its fee.
  4. Step 4You get your rewardYour share of SourceX fees becomes payable.

Common questions

Is it appropriate for an EOS implementer to bring up data licensing?

Only as a neutral Issue and with disclosure. Raise it as a question about records and system retirements, say if you may receive a referral reward, and let the team decide. Check your implementer agreement and client engagement terms for any rules on referral arrangements, since those control.

Where does it fit in a quarterly pulse?

Only if a Rock involves cancelling or migrating a system. Use the quarterly to check that an export exists before cutover. Do not add licensing as a new topic mid-quarter unless the leadership team has already placed it on the Issues List.

What kind of company is a good fit?

A US company with 50+ full-time employees at peak, contractors excluded, several years of documented operations, many connected systems, rights to license the records and an authorized sponsor. Companies still operating, acquired or wound down can qualify if the data exists.

Does the implementer ever see the company's data?

No. The implementer makes an introduction and shares basic fit information. The company completes an inventory with SourceX, agrees price and terms, and decides on redaction rules. Nothing is delivered without an executed agreement and the company's authorization.

How do I avoid a pitch in a planning session?

Frame it as preservation first: do we have an export, who decides, and when is the cancellation date. Offer the licensing screen only as an optional follow-up, disclose your interest, and move it offline. The session stays focused on the V/TO, Rocks and the Issues List.

Free resources

By SourceX Partnerships Team · Published 2026-10-09 · Updated 2026-10-09

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