First Month Referral Plan for Fractional COOs

As a fractional COO, you're uniquely positioned to identify valuable data assets within your client portfolio. SourceX helps companies license their proprietary data to AI labs and data buyers, managing the entire transaction from sourcing to payment. This guide outlines a practical first-month plan to integrate data licensing referrals into your advisory services.

Why Refer to SourceX?

Many companies possess untapped data assets. SourceX provides a structured, secure pathway for these companies to monetize their data without diverting internal resources. As a partner, you earn `25%` of the eligible platform fees SourceX actually collects from the referred company's licensing deals, up to `$100,000` cumulative per referred company. The partner reward is a share of SourceX's fee and is never deducted from what the company receives.

Your First-Month Referral Plan

Week 1: Client Screening & Education

Your first step is to identify potential referral candidates from your existing client base. Leverage your deep understanding of their operations and data assets.

• Review Client Portfolio: Look for clients who might have valuable proprietary data. Consider transactional data, operational logs, sensor data, or specialized content. SourceX is the enterprise data transaction layer for AI, managing data licensing from sourcing and rights review to delivery and payment.
• Screen Against Company Baseline: Focus on US companies that meet the following criteria:

• 50+ full-time employees at peak (contractors excluded)
• Years of operating records
• Clear rights to license their data
• Potential for an authorized sponsor (CEO, Head of Data, GC, etc.)

• Understand SourceX's Scope: Familiarize yourself with what SourceX does and does not do. SourceX manages data licensing transactions and does not train AI models.

Week 2: Sponsor Identification & Internal Alignment

Once potential companies are identified, pinpoint the right internal advocate.

• Identify Key Sponsor: Determine who within the client organization would be the most appropriate authorized sponsor for a data licensing initiative. This person should have the authority to greenlight exploration and provide necessary internal approvals.
• Internal Discussion (Optional): If appropriate, have an initial, informal conversation with your client's leadership to gauge their interest in monetizing data assets through licensing. Frame it as an exploration of new revenue streams.

Week 3: Facilitate the Introduction

Credit goes to the first valid referrer whose introduction leads to a verified company application within the attribution window.

• Prepare for Introduction: If the client shows interest and meets the baseline, prepare a brief, value-focused introduction. Highlight the potential for new revenue without operational burden.
• Make the Introduction: Facilitate a direct introduction between your client's authorized sponsor and SourceX. This is typically an email introduction, allowing SourceX to follow up directly.

Week 4: Tracking & Follow-Up

• Log Your Referral: Keep a record of the companies you've introduced and the date of introduction. This helps you track within the attribution window.
• Understand Payout Trigger: Rewards become payable only after the buyer pays and SourceX receives its fee. A lead, meeting or signed agreement alone does not trigger payment.
• Maintain Oversight: While SourceX handles the data licensing process, your continued advisory role helps ensure smooth communication and addresses any client questions that may arise.

This structured approach allows you to seamlessly integrate SourceX referrals into your service offerings, creating new value for your clients and new revenue opportunities for your practice.

Refer a company · How rewards work