Marketing data — campaign records, content performance, customer journeys — shows what actually works in real markets, data that AI marketing products need.
What marketing data contains
Campaign histories, content performance, customer journey records and A/B test results — the accumulated evidence of what real audiences respond to.
Why buyers want it
- Marketing AI is a major category. Content, targeting and personalization tools all need real performance data.
- Outcomes are recorded. What worked, for whom, at what cost.
- It cannot be scraped. Campaign performance data is private by nature.
The typical profile
Companies with 50+ full-time employees at peak usually run sustained marketing programs with years of recorded performance.
What this means for partners
An established company with an active marketing function is a qualifying introduction. If a deal closes and SourceX collects its fee, you earn 25% of that fee, up to $100,000 per company.
Refer a company · How rewards work
Common questions
What type of data is included in marketing data?
Marketing data includes campaign histories, content performance, customer journey records, and A/B test results. This accumulated evidence shows what real audiences respond to and what works.
Why is marketing data valuable for AI products?
Marketing data is valuable because it shows what actually works in real markets, which is crucial for AI marketing products. Outcomes are recorded, including what worked, for whom, and at what cost.
Can campaign performance data be easily scraped or acquired?
No, campaign performance data cannot be easily scraped. It is private by nature, making it a unique and valuable asset for AI labs and data buyers seeking real-world outcomes.
How do partners earn rewards for referring companies with marketing data?
Partners earn 25% of SourceX's collected fee, up to $100,000 per company, if a deal closes and SourceX collects its fee. Qualifying introductions are established companies with 50+ full-time employees and active marketing functions.
